Resources & Blog

Honest advice for Irish small businesses

Plain-English guides on pricing, websites, design, conversion and growth — written by the same humans who build the sites.

How Much Does a Website Cost in Ireland?

Real-world Irish small business website pricing — from €299 builds to €5,000 agency quotes — and what you actually get at each tier.

Coming soon

Why a Facebook Page Is Not Enough for an Irish Small Business

Facebook is great for community. It's terrible as your main website. Here's why — and what to do about it.

Coming soon

Standard vs Advanced Website: Which One Does Your Business Need?

A plain-English breakdown of when €299 is enough — and when you actually need to upgrade to the €399 Advanced build.

Coming soon

What Should a Tradesperson Website Include?

The six things every Irish tradesman's website needs to actually generate quote requests — and the things to skip.

Coming soon

What Should a Salon Website Include?

From treatment menus to deposit bookings and Instagram-style galleries — the salon website essentials in 2026.

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How to Get More Bookings from Your Website

Small tweaks that turn website traffic into actual bookings — pricing transparency, deposits, social proof and CTA placement.

Coming soon

Website Checklist for Irish Small Businesses

The 20-point checklist we run through before launching any Irish small business website.

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How to Make Your Business Look More Trustworthy Online

Trust signals that work for Irish small businesses — reviews, photos, language, design touches.

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How to Prepare Content for a New Website

A simple step-by-step for gathering copy, photos and assets so your website build actually launches on time.

Coming soon

What Makes a Website Convert Visitors into Customers?

The principles we apply to every Emerald Sites build — and why most small business websites fail to convert.

Coming soon

We're publishing one article a week — bookmark or follow us on Instagram for updates.

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